By understanding what people are searching for and when, you can create timely and relevant content that captures a wave of interest.

Finding Content Ideas with Google Trends

You can use Google Trends to compare the popularity of different topics, find related queries that are rising in popularity, and identify seasonal trends to plan your content calendar. For example, you'll see searches for "budgeting" spike in January.

Plan Your Content

Once you've identified a trend, use our Content Calendar Template Generator to plan when you'll publish your content to capitalize on the rising interest.