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How to Write a LinkedIn Post That Gets Engagement

LinkedIn CopywritersMarch 31, 2024

The LinkedIn algorithm favors content that sparks professional conversations. Your goal is to share insights, tell stories, and ask questions that get people talking.

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The LinkedIn Post Formula

Start with a strong hook to stop the scroll. Tell a personal story or share a valuable lesson. Use short paragraphs and lots of white space to make it easy to read. End with a question to encourage comments. Include a few relevant hashtags.

Draft Your Post

Use our Social Post Creator to draft your LinkedIn post, and our Hashtag Generator to find relevant professional tags.

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linkedin post
content marketing
personal branding
copywriting
social media marketing

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